Samantha Liss
Chief Marketing Officer
LEADERSHIP | CAO | CEO | CIO | CMO | DIRECTORS
Samantha Liss oversees the marketing strategy and brand development for VSE's Chat and Advisor services. She is a results oriented marketing strategist. Her passion and focus is to help bring VSE to the forefront of the Internet through the introduction of new features and product enhancements to grow our brands while increasing our customer acquisition and retention.Prior to VSE Samantha has spent the past eight years building a strategic marketing consulting practice, where she plans and executes integrated strategic marketing plans for a diverse client base. Prior to this, Samantha spent 6 years at CDNOW Online Inc. as the VP of Marketing and Promotions. She was responsible for all areas of marketing including customer acquisition, customer retention, branding, and promotions marketing. Samantha has extensive experience building an ecommerce brand and was a member of the team that designed and launched the first online affiliate marketing program.
Previous to that experience, she led marketing for a systems integrator where she brought the company online through a website to market their services. Samantha holds an MBA in International Marketing from Temple University and a BBA in Business Administration with a concentration in Marketing from The George Washington University.